The web has become our lifeline in a way we’ve never appreciated during the last 14 months. In June 2020, Ofcom released a report which stated that UK adults were spending more than a quarter of their waking day online – the highest usage ever recorded. So, with usage at an all-time high, how can website owners use interactivity to keep their users interested?
Is your website giving your customer the experience they expect?
The digital world has never been more important than it is now – supporting our lives during this global pandemic. Our work and homes lives are reliant on the goods, services and entertainment that we can access online and with this increase in digital usage comes an increase in users’ expectation of great service and what a good experience feels like.