Storytelling isn’t new. In fact, it has been part of human life for as long as we’ve been communicating with one another. Storytelling is one of the earliest forms of entertainment, a way of connecting with others, sharing experiences and values and building relationships.
Don’t forget about accessibility
You’ve got your website planned. You are clear on your messages, colours, images – tick. You’ve chosen a font which represents your brand. You’ve got your content written, blogs are loaded. Social media posts planned to push people to your new site. Deep breath. Ready to go.